SHAWON KUMAR DIPTAO / LOCAL SEO & AI SEARCH

Local SEO Consultant & AI SEO Specialist

Get found by the people who are ready to call, book or buy. I combine Local SEO, technical optimization and AI-search clarity with a strategy built around your actual business.
Expert consultation. Hands-on implementation. Ongoing SEO management. One point of contact, with a practical plan for what matters next.
LOCAL BUSINESSES · SERVICE COMPANIES · ECOMMERCE BRANDS
DIRECT SEO SUPPORT
SHAWON KUMAR DIPTAO

Local SEO · AEO · GEO · AI Search

5 YEARS
SEO experience
03
Published case studies
SEO + AI
Search visibility focus

More than rankings. A clearer path to customers.

I’m Shawon Kumar Diptao. I work directly with local businesses, service providers and ecommerce brands to strengthen how people find, understand and choose them online. I start with your customers and business goals—then choose the SEO work that will genuinely help.
WHAT YOU CAN EXPECT

Clear priorities. Real work. Useful reporting.

An audit should lead to decisions. A strategy should lead to implementation. And reporting should explain what changed—not just display bigger numbers.
LOCAL SEO
GOOGLE BUSINESS PROFILE
AEO & GEO

SEO services designed around how customers search.

From local visibility and Google Business Profile optimization to ecommerce and AI Search, choose the support your business actually needs.
01 / LOCAL SEARCH

Local SEO

Improve local intent targeting, location relevance and service-page visibility for customers searching in your real market.
02 / MAPS & BUSINESS

Google Business Profile SEO

Strengthen profile categories, services, information and website connections to support more useful local discovery.
03 / WEBSITE FOUNDATION

Technical & WordPress SEO

Address crawlability, structure, indexing, internal linking and important on-page signals.
04 / COMMERCE

Ecommerce SEO

Connect category and product architecture to buyer-intent searches and better shopping journeys.
05 / MODERN SEARCH

AI SEO, AEO & GEO

Create direct answers, clearer entities and stronger evidence for conventional and AI-assisted search experiences.
06 / SHOPIFY STORES

Shopify SEO

Improve product and collection pages, internal linking, search relevance and technical store fundamentals.

Expert advice or full execution. You choose.

Different teams need different levels of support. We decide the scope before the work begins.
01

SEO consultation

Get a clear audit, priority list and practical direction for your team.
02

Hands-on implementation

Have me execute the agreed on-page, technical, content and local improvements.
03

Ongoing SEO management

Keep refining your visibility with measured, prioritized work over time.

See the work behind the search visibility.

Three published projects across wellness, ecommerce and local service businesses. Each case has a different challenge—and a different mix of SEO work.
FEATURED / ORGANIC SEARCH

Onbiome — Organic SEO for a wellness brand

Technical SEO, clearer content structure, search intent and internal linking supported a more organized organic search strategy.
Published GSC view: 22.7K clicks and 577K impressions. These are reporting-period totals—not proof of percentage growth. Validate the date range before launch.
LOCAL SEO + SHOPIFY

Cityjuice

Local and ecommerce visibility for a London-based beverage business.
Published 12-month view: 2.29K clicks / 192K impressions
LOCAL SERVICES / MICHIGAN

Social Brew Cafe

Coffee cart catering service-page SEO and local search visibility.
Performance documentation available in the project

SEO should make your next business decision easier.

A strong SEO partner helps you understand what needs attention, acts on the right priorities and makes progress understandable.
01

Direct collaboration

You work with me on the agreed priorities and implementation—not through an unclear handoff.
02

Business-first decisions

Search traffic is useful when it helps customers discover, trust and choose your business.
03

Google and AI Search together

Local, technical and content SEO form the foundation; AEO and GEO extend that clarity where relevant.
04

Practical measurement

Reporting explains what happened, what the available data shows and what to improve next.

A simple process. Thoughtful execution.

Good SEO is a sequence of decisions. Here is the practical framework behind the work.
01

Audit & discover

Understand services, customers, search intent, competitors and the current website.
02

Prioritize & plan

Set a focused roadmap for quick fixes, structural improvements and content opportunities.
03

Implement & optimize

Improve agreed site, content, local and technical elements with clear ownership.
04

Measure & refine

Review meaningful performance indicators and adjust the next priorities.

Built for businesses with real search demand.

Local service businesses

Home services, clinics, and professionals serving specific geographic markets.

Online stores

Shopify and ecommerce brands connecting products to commercial search intent.

Agencies & growing teams

Businesses needing a consultant who can advise, implement or support an in-house team.

Learn how modern SEO actually works.

Explore research-backed guidance on Local SEO, Google Business Profiles and useful content.
Local SEO

How to Get More Photo Booth Bookings from Google When Enquiries Are Slow

Useful advice for business owners making decisions about search visibility and content.
Google Business Profile

How to Optimize a Photo Booth Google Business Profile for More Enquiries

Useful advice for business owners making decisions about search visibility and content.
Local SEO Audit

Local SEO Audit Checklist for Ontario Businesses (2026)

Useful advice for business owners making decisions about search visibility and content.

Straight answers about working together.

Clarity about scope, expectations and measurement comes before a good working relationship.

Both. I offer strategic consultation, hands-on implementation and ongoing SEO management depending on the scope your business needs.

I work with local services, ecommerce brands, website owners, consultants and growing teams. The recommendations are tailored to the market and website.

Yes. Local SEO work can cover Google Business Profile information, local intent, service pages and relevant website signals.

AEO focuses on clear answers and helpful content structure; GEO focuses on making your brand and content easier to understand in generative search contexts. I integrate these practices where useful, without guaranteeing appearances in AI answers.

Depending on access, I examine search clicks, impressions, relevant rankings, engagement and conversion-related information. Search metrics alone do not prove business growth.

No. SEO outcomes depend on competition, market demand, website condition, implementation and time. I focus on clear priorities, responsible optimization and transparent measurement.

A better search strategy starts with one useful conversation.

Tell me what your business offers, where your customers are and what you want to improve. We’ll discuss your priorities and the level of SEO support that makes sense.
Prefer email? shawonkumardiptao@gmail.com · No ranking guarantees—just clear advice and practical next steps.